‘Any method to boost sales up a good or service to retail consumers. ’ (Investopedia)

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1. The activity of promoting the sale of goods, especially by their presentation in retail outlets: ‘problems rooted in overexpansion and poor merchandising’

1.1 Branded products used to promote a particular movie, popular music group, etc., or linked to a particular fictional character: ‘the characters are still popular and found on a wide variety of merchandising’ (Oxford Dictionaries Premium)

English

  • merchandising
  • merchandizing

Dutch

  • merchandising
  • marktbewerking door vergroting van zichtbaarheid en verkrijgbaarheid van artikelen
  • verkoopondersteuning voor detaillist
  • marktbewerking
  • productstrategie
  • marktonderzoek

External links

Examples

Dutch English Source
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References